About SOUL

Founded in 2015, SOUL was created to show that physical activity has a greater purpose than just keeping healthy. It is a powerful tool for:
• Self-development
• Social connection and cohesion
• Lifelong positive experiences

The name SOUL represents more than just our brand—it reflects the energy, focus, and intention our coaches bring to each service and every delivery. The goal is for participants to feel the full benefits of physical activity: strengthening the body, energising the mind, and uplifting the soul.

Our services are designed to support your overall health and wellbeing. Each delivery is tailored to your preferences, age, and group size to ensure you gain the maximum benefit. Through carefully planned exercises, games and activities, and active experiences, we help strengthen the connection between body and mind while building confidence as you progress on your journey.

To be the heart and soul of physical activity is to inspire people to believe in themselves and discover they are capable of more than they ever imagined.
Delivering services across towns, cities, and diverse communities, consistently recognised for our inclusive, professional, and impactful approach.

Councils
Islington Council
Kensington and Chelsea Council
Merton Council
QPR Football Club Community Trust
ACE Cricket Charity
Surrey County Cricket Foundation
THINK 18 Charity – Special Needs
HALOW Project Charity, Guildford
Active Communities Network (ACN)
OurPowerHub CIC
Justice 4 Grenfell – One Heart Festival

Schools

Wandle Teaching School Alliance
Aldridge Foundation
Addey and Stanhope Secondary School
Kensington Aldridge Academy Secondary School
Paxton Academy Sports and Science Primary School
St Georges’s C of E Primary School, Nine Elms
Smallwood Primary School
Honeywell Primary School
Albemarle Primary School
St. Francis of Assisi Primary School
West Hill Primary School
Broadwater Primary School
Falconbrook Primary School
St Clement Danes Primary School
Brandlehow Primary School
Alderbrook Primary School

Companies
Metropolitan Police
Surrey County Cricket Association
Westway Everyone Active - Sports and Fitness Centre
UK Wallball
Grassroots Tennis – Copenhagen
Royal Air Force Cadets – Merton
London School of Economics
Slimming World
Daiwa Capital Markets Europe Ltd - Investment Bank
It's A Wrap FG Ltd

Whether you're looking to improve fitness, bring people together, or create an unforgettable event — SOUL is ready to help.